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The Port Chester Blog Of Record

The Port Chester Blog Of Record - Brain Harrod Editor / Publisher

Monday, October 8, 2007

10/08/07 - The prize: Region's growing Latino readership




Source: HispanicTrending


For 11 years, El Sol has been the dominant Spanish-language newspaper in Stamford, dispensing news to a growing Hispanic population and drawing lucrative advertising dollars.


But the weekly publication now faces stiff competition from two other newspapers.


El Sol's longtime rival, La Voz Hispana, a New Haven-based weekly, opened a Stamford bureau last September. In November, William Caceres, a former El Sol and La Voz Hispana sales executive, started the biweekly Enfoque Latino....


... a circulation of 6,000 copies in New Haven. Today, the publication distributes 45,000 copies in Connecticut, Port Chester and New Rochelle, N.Y., and Springfield, Mass. The paper began circulating in Stamford in 2000 but didn't open an office in the ...


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